
Foundations
The fundamentals of experience design in practice. Learn to understand customers, design a value proposition and customer journey, and bring AI into your daily work. The ideal start for anyone who wants to do CX properly and with business impact.
Required courses
- Introduction to Experience Design: Why customer experience decides the business
- From Personas to Strategy: How to grow your customer base in the age of AI
- Product Value Proposition: How to design a product customers will love
- Needs as the Foundation of Design: How to discover and solve the ones that matter
- Customer Journeys: How to design omnichannel experiences
- AI Bootcamp: Stop experimenting with AI and start using it fully
- Final exam
